ProductsMoisturizerCompare › The INKEY List vs The Ordinary

Moisturizer head-to-head

The INKEY List 1% Bakuchiol Moisturizer (Retinol Alternative) vs The Ordinary 100% Plant-Derived Squalane

The INKEY List 1% Bakuchiol Moisturizer (Retinol Alternative) and The Ordinary 100% Plant-Derived Squalane are both moisturizers — both sit in the same category. They earn the same efficacy grade (C, 63/100). The Ordinary 100% Plant-Derived Squalane costs $9 less (53% cheaper). So it comes down to higher efficacy (The INKEY List 1% Bakuchiol Moisturizer (Retinol Alternative)) versus better value (The Ordinary 100% Plant-Derived Squalane).

Side by side

Grade, key actives, and price.

How we grade

Both products are graded A–F on the same standard: the active, its published effective concentration, and the study behind it — never marketing. A cheaper product can out-grade a pricier one. See the full methodology. Buy links are affiliate links; we may earn a small commission at no cost to you, and it never changes a grade.

Keep comparing

Grade your whole shelf

Scan any product with the Visage Theory app to see its efficacy grade, the actives doing the work, and cheaper dupes with the same formula.

Get the app

Based on published concentration thresholds and formulation science. Our algorithm predicts likely efficacy — it does not test the product. Individual results vary. Not evaluated by the FDA. Comparisons are based on graded efficacy, shared actives, and published dosing — not side-by-side clinical testing; textures and tolerability still differ.